If your social media feeds are like mine, they’re filled with ‘best bits’ clips of TV chats shows and the like from the past couple of days. These clips uploaded to YouTube or Facebook serve as great adverts/marketing for the shows as people like to share them socially. Clips like this.
And that got me thinking, do your live shows have a stand out unforgettable moment which you need people to see? If so, you need an audience wider than the people that are there at your gig to see them. So, get someone in the audience to film it for you and get it on your social channels. Better still, ask the audience to get their phones out and get filming and snapping (and sharing the day after).
I know lots of artists bemoan fans filming at gigs, but why? It’s great publicity…
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